We’ve Got Red On Us!
Having both been born in the Year of the Dragon (YotD), 2024 represents a significant completion cycle for co-founder Roger Pingleton as well as the company itself.
“Many Westerners aren’t familiar with the lore and power behind the namesake’s mythical creature or the good fortune this cycle portends,” explained Pingleton. “StreamSide Software, LLC was itself founded in 2012, the previous Year of the Dragon, so I wanted to lean into it and embrace all it represents.”
We decided to honor this milestone and important year by adding red/fire to our logo.
Dragons are actually aquatic creatures, so this also fits with the theme of our logo. (The logo features two S’s in the shape of streams.)
There have been a number of exciting developments leading up to this year both in terms of our personnel and technology.
Co-founder, Jill Beitz, is still very active co-designing apps such as the ER70 EVP Recorder.
“Jill seldom gets the credit she deserves, it seems,” Pingleton said, “even those closest to her don’t always realize how crucial she is to the design process. It is Jill who sees the the potential in each project, identifies the most important features, imagines new features, and provides critical feedback on the User Interfaces.
“In essence she often keeps me from losing the plot when I inevitably go astray during the creation process!”
Stepping in as Vice President is Roger’s son, Benjamin. Ben is a Purdue University graduate who has matured into an incredibly adept IT specialist.
Upcoming YotD Projects
We always keep the specifics of our projects close to our vests, however we can reveal we have been actively pursuing applications centered on Artificial Intelligence through the formation of streamside.ai.
We are also revealing we feel mixed reality (as well as VR, AR, and XR) has reached a tipping point with the releases of Apple’s Vision Pro and Meta’s Quest 3, and we will also be focused on those devices.
“We recognized huge potential when the Oculus Rift was released in the last YotD and began exploring ways it could impact how we interact with the world,” Pingleton goes on to explain. “We just realized the tech wasn’t quite there yet.
“It has since matured, and it’s now time to look at this seriously.”